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2011

New Ideas for the Naville Retail Group

Naville group is a Swiss retail chain

In April 2011 a team of the Naville Retail Group in Geneva, lateral thinkers and external experts came to Biel/Bienne to reflect on the future of their retail business. During the two day workshop over 2,000 raw ideas were created in the Idea Factory. The leading ideas were identified and later place on the organization's road map.