Welcome to BrainStore.
🎉 Celebrating 25 years of BrainStore!
BrainStore turns 25 and has special offers ready for you! Join us and celebrate. Visit our anniversary page!
The current times are challenging. Change must happen quickly and purposefully. For this, we need strong ideas, implementation focus, and a corporate culture that is compatible with times of high uncertainty and fast moving change.
BrainStore is an international network of innovation entrepreneurs, founded in Switzerland in 1997; the BrainStore team has led more than 1,000 innovation- and change-projects in over 20 countries.
BrainStore's client list includes more than 50 Global Fortune 500 companies, as well as 500 small and medium enterprises, government agencies, NGOs, universities and schools, start-ups, and even individuals.
BrainStore applies the avant-garde Pay-What-You-Wish business model. After receiving the results, customers think about their value and set a price. There is no minimum and the sky is the limit.
BrainStore's Products: One Stop Shopping to "Get. It. Done."
BrainStore supplies you with all you need to "Get. It. Done".
Online Workshops with Swiss Precision and breathtaking speed - tailored to your needs
"Get. It. Done."-events for strong implementation
Toolbox: a compelling toolbox with everything you need to create and implement great ideas
Training: transforms teams into change agents
Flexpeditions – discover the unknown unknowns: Events to dig deeper and speed up the innovation process
BrainStore's principles
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Get. It. Done. | We focus on getting things done. We focus on what is most relevant. We joyfully ignore what's not relevant and distracting. |
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Simplicity | We visualize work, progress, and results. We treasure clear thinking and comprehensive language. |
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Amass - Discover - Decide | We start with collecting information with quantitative goals - we extract what looks most promising - and decide which avenues to pursue. |
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Broadly accepted content - polarizing content | We search for, and treasure broadly accepted ideas and strongly polarizing ideas. |
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Curiosity and experiments | We are highly attracted to environments of uncertainty. We like to move out of our comfort zone. We love to experiment and improve our skills. We ask questions and don't guess. We know that we don't know. |
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Creating a framework for good cooperation | We work hard - we play hard. We know how important soft factors are to change work. Great ideas happen when fear is absent. Change and innovation need space and a playful approach. We celebrate failure and celebrate success. Both are very unusual for the Swiss. |
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Diversity and inclusion | In everything we do, we want to integrate humans with multiple viewpoints. We know that the integration of multiple viewpoints and opinions is key to successful change work. And we work hard to get all the stakeholder's buy-in. We are sensitive to cultural differences. |
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Clearly defined roles | We define roles with clear responsibilities. We only work on projects we want to work on. And we only work with customers and participants who want to be part of the change adventure. |
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Code of Conduct and Purpose | Working with ad hoc teams means agreeing on collaboration standards and pursuing a uniting purpose. |
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Work in Cycles | Before we start to work, we develop a good briefing with a set deadline, set resources, and a clear minimal scope. Though we keep the big picture in mind, we work in digestible cycles inspired by agile working principles. |
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Ongoing improvement | We strive for simplicity and scalability. This allows us to focus on people and content. We try not to repeat ourselves and respect the D.R.Y principles (don't repeat yourself) |
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Transparency | Fast processing and full transparency. No politics. No games. We wholeheartedly share insights, know-how, and findings. We ask questions, also the unpleasant ones. |
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Skin in the game | We don't mind rolling our sleeves up and getting our hands dirty. We have skin in the game, and as co-entrepreneurs of our customers take personal risks, that's why we apply the Pay-What-You-Wish principle. |
We make magic happen: Examples
BrainStore has run more than 1000 projects. From very large corporations to Government agencies, from NGO to start-ups. And yes, even together with individuals wanting to Get. It. Done.
Liechtenstein 2039
Ideas for the Future of Liechtenstein in the Context of the Jubilee 300 Years of Liechtenstein
Roadmap Electric Mobility 2022
How can we increase the share of plug-in vehicles in new registrations to 15% by 2022
How can the Kunsthaus Zurich become more attractive to the young generation?
The Kunsthaus in Zurich is one of Europe's leading modern art museums.
New apple based drinks
Möhl: the leading Swiss producer of apple juice and cider
How can we become more attractive for the young generation?
The SBB is the leading Swiss Railway company.
BrainStore at the National Academy in NYC
The National Academy is the leading association of American artist and architects
AIESEC - the leading student organisation
What does AIESEC Switzerland's Code of Conduct look like?
Kraft Foods Future Expedition
Where is our organization heading to? What are the unknown unknowns?
Simple and robust tools
All tools are based on replicable and scalable processes and can be applied both in digital settings and during in person workshops.
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The Idea Machine Engine: Content Flow from A to Z |
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Briefing-Tool | BrainStore makes available a robust briefing structure. |
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Cycle-Board | The cycle board is the ideal tool to visualize workflow |
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Roadmap-Tool | With the BrainStore roadmap tool you visualize the big picture. |
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Sitemanager | Share information with the public or your community |
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Community-Tool | This tool allows you to compose the community for your project. Also allows you to fine tune roles and access privileges. |
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Offers Engine | Share collaboration opportunities - manage applications |
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Lobbies | Where it gets done. Online. |
Pay-What-You-Wish: BrainStore's Avant-Garde Business Modell
BrainStore has discovered that letting the customer unilaterally decide on the price for services received, leads to an amazing increase in speed, efficiency, focus and value created. All of BrainStore's customers set the price for BrainStore's contribution - after receiving and reviewing the results; they are completely free to set any price they consider adequate. And they do a great job at identifying a fair price.
And now?
You like what you saw? Get in touch with BrainStore.
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You can customize to newsletter to your needs. | Subscribe to BrainStore's Newsletter |
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Share a challenge with BrainStore. We will get back to you shortly | Share your challenge with BrainStore |
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Schedule a call to talk about what's on your mind. You can pick you slot. | Schedule a call |
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Schedule a tool-demo and we will be happy to share our tool-box with you and see how you and your organization could best capitalize on BrainStore's tool | Schedule tool-demo |
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Find a store | Find a store |
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Would you like to participate in one of our upcoming projects? | Invite me to participate |
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Would you like to join the BrainStore freelancer network? | I want to become a freelancer |
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Would you like to become a BrainStore partner? | I want to become a partner |