Expand your comfort zone in the quest for the unknown unknowns.
What is a Flexpedition
The "BrainStore Flexpedition" is a unique journey into the future of your organization. Detached from day-to-day business, central themes of the future are considered.
During the Flexpedition, an awareness of the necessity of change and the desire for the future arises. The comfort zone is extended.
During the Flexpedition, initiatives are created, affecting different areas of the organization, and can be put into practice after the return.
In search of refreshing areas of innovation, we will guide your team through uncharted territories in 6 steps.
- things we know.
- things we know we don't know.
- things we don't know we don't know.
Goal of the Flexpedition
- Together, we set out to discover uncharted territories of which we do not yet know today that they exist.
- These observations and encounters lead to new approaches - even far beyond today's imagination.
- These approaches form the breeding ground for change.
Correlations between individuals and teams
A Flexpedition increases awareness of the interactions between the levels of team, individual, and organization.
The Flexpedition lives from the diversity of the participants - looking for a good mix of complementary personalities.
The composition of the expedition team is of central importance:
- Investor/sponsor (responsibility, use of results, financing, "investor")
- Organizing team
- Flexpedition Participants
- External contributors
Important: Voluntary participation only (for each cycle)!
The duration of an entire Flexpedition is between 3 months and 18 months. A Flexpedition consists of multiple clearly defined cycles.
After each cycle has been completed, the subsequent cycle's scope will be determined jointly based on the previous cycle's results, findings, and experience.
After each cycle, there is a possibility of stopping. Within the cycle, it is possible to stop only in case of emergency.
Nobody is forced to be present at a cycle.
This person invests in the Flexpedition by making available resources - and can capitalize on the findings. Often this person participates in the Flexpedition.
Guides enable navigation in uncharted territories at the edge of your comfort zone, the back-office team ensures the smooth admin part of the Flexpedition. The organizing team is also in charge of the training.
The participants of the Flexpedition, the change agents of the organization.
External experts contribute with expertise for a relevant aspect of the project's topic. We often recruit these people in other industries.
Step by step
Every Flexpedition has an organizing team. The team is carefully composed and consists of guides, external experts and logistics.
Every Flexpedition is carefully prepared by the organizing team. Preparation includes defining promising search areas, recruitment, assessment and training of the participants, defining the expedition program and options and preparation of logistics.
Embark on the Flexpedition. The Flexpedition guides will join you on your journey to discover the unknown unknowns.
The individual learnings and findings are shared with the entire team the guides and the sponsor and consolidated.
Working with BrainStore means collaboration with diverse, inclusive teams. We enjoy integrating many different viewpoints in our work.
Visiting interesting organizations or involving key-people from these organizations is very inspiring.
Tools in this products
BrainStore makes available a robust briefing structure.
Create intriguing collaboration offers to share within or outside of your existing community.
This tool allows you to compose the community for your project. It also allows you to fine-tune roles and access privileges for every project part.
The Idea Machine Software provides the online platform to cover the entire content creation process with the Idea machine, starting with the briefing all through the road map.
The simplest way to create a shared understanding of the future is to work with road maps.
Where brains hangout in the web: Amazing workflow - interaction - activity
Examples for the usage
There are things we know. There are things we don't know. And there are things we don't know we don't know. Let's discover them.
What new products and solutions would delight our customers?
Where could we find new customer segments for existing products?
How can we break out of our comfort zone and dare experiments?
How can we instill an irresistible desire for change within our organization?
How can we wake up dormant talent in our organization?
What is the purpose of our organization, what unites us?
How can we identify the most important strategic priorities within the organization and cleverly bundle them?
What would our organization look like if we founded it today?
How do we reduce the fear of failure and create an open failure culture?
Where would we like to be by 2030? And how will we get there?
How can we reduce complexity in our daily work to create capacities to focus more on what really matters?
How can we break out of traditional silo structures within our organization and enable productive collaboration between departments, management levels, and functions?
What tools support us to design the future?
What are possible future scenarios for our organization? How can we prepare?
How will we transform our innovation culture? How do we learn to deal with risks and failure? How can all team-members become innovators?
In a fast-evolving environment: How can we as an organization become more agile and faster?
How can every person in our organization get to know the challenges that we face and start addressing the ones relevant?